PB development of “particular seasonings” for a major retailer

Project outline

Customer’s industry	Retail business
Number of lots	10,000 bottles
Development period	3 months
Solution provided	product development, and outsourcing of manufacturing

Request background

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The dressing section is dominated by a major manufacturer, and there is no differentiation. We were asked to develop a specialty product that would differentiate the company from other major manufacturers.

UFI support details

In the dressing category, there was only one marinade seasoning product, and it was not a specialty product, so we proposed a product that could generate a unit price with a specialty product (using extra virgin olive oil).
Samples were made four times, and after careful adjustments, we commissioned the production of a 10,000-serving batch as a limited edition product.

Support results

Selected as one of the most important products to be sold in the first half of 2022

Voice of person in charge

We were able to develop products with a new axis that no other company has.
We were satisfied with the perfection in both taste and quality.