Product Proposal and Development

Setup a project from food manufacturer

Project outline

Customer’s industry Food manufacturer
Number of lots 3 million sets
Development period 3 months
Solution provided Outsourcing of manufacturing

Request background

A major NB manufacturer wanted to conduct a limited-time sales promotion campaign for their flagship product by attaching a mascot to it, but were having trouble finding a company that could handle the large quantity because the process would be manual.

UFI support details

By proposing to several setup plants through the UFI network, we were able to assemble processes, quality control, and equipment in a short period of time and deliver 3 million sets as requested on time.

Support results

The campaign was executed promptly, and the sales volume grew so well that the spot campaign schedule was confirmed to continue for the same period the following year.

Voice of person in charge

Even though setup was not our main business, we were able to expand sales of the product at the proposal of using a network of factories outside of its own.
We were able to rely on a company that strictly controls its plants, and we were also able to rely on a contractor to do the same, which gave us peace of mind in terms of quality.
In the future, we would like to consult again about any manufacturing problems we have.